Six-Month Comprehensive Course

Six-Month Comprehensive Course

BD 150
(36 reviews)

Our comprehensive six-month program offers a deep dive into advanced app marketing strategies, tailored specifically for businesses looking to establish a strong market presence in Bahrain and beyond. This immersive learning experience combines theory with practical implementation and personalized guidance.

Course Features

  • 24 bi-weekly sessions (2 hours each)
  • Advanced app store optimization techniques
  • Comprehensive user acquisition strategy
  • Targeted social media campaigns
  • Intermediate analytics and data interpretation
  • Custom marketing strategy development
  • Monthly one-on-one consulting (1 hour)
  • Access to marketing tools and resources
  • Competitive analysis and benchmarking

Six-Month Comprehensive Course

The Six-Month Comprehensive Course is designed for businesses that are committed to achieving significant growth in their mobile app user base and engagement. This in-depth program provides both theoretical knowledge and practical skills needed to develop and implement a comprehensive marketing strategy for your mobile application.

This course is ideal for:

  • Marketing teams responsible for app performance
  • Business owners seeking substantial app growth
  • Marketing directors transitioning to mobile-first strategies
  • Digital marketers aiming to specialize in app marketing

Upon completion, you will have developed a comprehensive app marketing strategy tailored to your specific application and business goals. You'll be proficient in advanced ASO techniques, user acquisition strategies, targeted social media campaigns, and intermediate analytics interpretation. You'll also have the skills to conduct competitive analysis and adapt your strategy based on market trends.

This program includes a significant amount of personalized guidance, including monthly one-on-one consulting sessions with our expert instructors, who will help you navigate challenges specific to your app and market.

Course Curriculum

Month 1: Strategic Foundations & Advanced ASO

  • Comprehensive app marketing ecosystem overview
  • Developing an integrated app marketing strategy
  • Market research and competitor analysis
  • Advanced App Store Optimization techniques
  • Behavioral keyword research and implementation
  • A/B testing for store assets optimization

Month 2: User Acquisition Mastery

  • Comprehensive user acquisition channel mapping
  • Developing a multi-channel acquisition strategy
  • Advanced app install campaign optimization
  • Budget allocation and ROI maximization
  • Targeting strategies for Bahraini and GCC audiences
  • Attribution models and implementation

Month 3: Engagement & Retention Strategies

  • User lifecycle mapping and optimization
  • Developing effective onboarding sequences
  • Push notification strategies and optimization
  • In-app messaging and communication
  • Loyalty and rewards program development
  • Churn prediction and prevention strategies

Month 4: Monetization Optimization

  • Monetization model assessment and optimization
  • Pricing strategies for different market segments
  • In-app purchase optimization
  • Subscription model development and management
  • Ad revenue optimization (if applicable)
  • Balancing monetization with user experience

Month 5: Analytics & Data-Driven Optimization

  • Advanced analytics platform integration
  • Custom event tracking and measurement
  • Funnel analysis and optimization
  • Cohort analysis for user behavior insights
  • Building and interpreting performance dashboards
  • Data-driven decision making frameworks

Month 6: Strategy Integration & Future Growth

  • Integrating all marketing channels into a cohesive strategy
  • Long-term growth planning and resource allocation
  • Team structure and management for app marketing
  • Staying ahead of market trends and algorithm changes
  • Strategic partnership development for app growth
  • Personalized growth roadmap development

Course Instructors

Dr. Hasan Al-Jamri

Director of Mobile Marketing Strategy

Dr. Al-Jamri holds a Ph.D. in Digital Marketing and has consulted for major app publishers across the Middle East. He previously led growth for a fintech app that achieved 1 million downloads in the GCC region.

Layla Hussain

User Acquisition Specialist

Layla has managed over $5 million in app advertising budgets and specializes in optimizing user acquisition for the Middle Eastern market, with expertise in Facebook, Google, and regional ad networks.

Omar Al-Hashimi

App Analytics Expert

Omar has implemented analytics solutions for over 40 apps and specializes in turning complex data into actionable insights. He previously led the analytics team at a major regional app development company.

Course Reviews

4.9
36 reviews
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Ahmed K.
April 10, 2024

This course transformed our entire app marketing strategy. The personalized consulting sessions were particularly valuable, as they helped us address specific challenges we were facing with user retention. Within three months, our retention rates improved by 45% and we saw a 70% increase in overall engagement. Worth every dinar!

Fatima A.
March 22, 2024

As a marketing director transitioning from traditional to app-focused strategies, this course was exactly what I needed. The curriculum is comprehensive and well-structured, and the instructors bring real-world expertise to every session. The analytics module in particular gave us insights we never had before. Our app downloads have increased by 120% since implementing the strategies we learned.

Khalid M.
February 15, 2024

The six-month format allows for deep learning and implementation. We were able to apply what we learned immediately and see results before the course even ended. Dr. Al-Jamri's expertise in the GCC market is unmatched, and the personalized growth roadmap we developed in the final month has become our blueprint for the next year. Highly recommended for any serious app business in the region.

Frequently Asked Questions

How does this course differ from the monthly course?

The Six-Month Comprehensive Course goes much deeper into advanced strategies and includes more personalized guidance. While the monthly course covers fundamentals, this program develops a complete, tailored marketing strategy for your specific app, with monthly consulting sessions and more advanced topics like monetization optimization and long-term growth planning.

How much time should I expect to commit each week?

We recommend allocating about 5-7 hours per week: 2 hours for the bi-weekly session, 2-3 hours for implementation of strategies, and 1-2 hours for reviewing materials and preparing questions. The monthly one-on-one consulting session adds an additional hour. This commitment level ensures you can fully implement and benefit from the strategies taught.

Is this course suitable if our app is still in development?

Yes! Starting the course during development can be highly beneficial. You'll be able to implement marketing strategies from day one of your launch, giving your app a competitive advantage. We'll adapt the curriculum to focus more on pre-launch strategies in the early months, then shift to post-launch optimization as your app goes to market.

Can multiple team members attend from the same company?

Yes, we offer team enrollment at a discounted rate. Up to three team members from the same company can attend the sessions under a single enrollment, making it ideal for marketing teams. Each additional team member beyond three requires a separate enrollment at a 20% discount.

What happens after the six months are completed?

After completing the course, you'll receive a certification and maintain access to all course materials for 12 months. You'll also be invited to join our alumni network, which includes quarterly update webinars on latest trends. Many graduates opt to continue with our maintenance consulting packages or upgrade to the Annual Elite Program for ongoing support.

Quote from the Future

"Looking back at 2025, we can clearly see that the businesses who invested in app marketing education during the digital transformation wave of the 2020s became the market leaders of today. Their foresight in understanding mobile channels as primary business drivers gave them an unmatched competitive advantage." - Global Digital Economy Report, 2030